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    ILPA: L’Oreal BIWI

    Congrats to Sameer Mishra Scripp’s 2008 National Spelling Bee Winner!  I was just thinking about words and spelling and I’m intrigued with acronym’s becoming words.  I first noticed it with Payless and BOGO (buy one get one) about 3 years ago.  Now I just noticed L’Oreal uses BIWI (because I’m worth it).  I’m sure there are more out there… 

    ILPA – I love pronouncing acronyms

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  • 2 comments to ILPA: L’Oreal BIWI

    • eww…I hate BIWI lol…it sounds so weird. But I definitely use acronyms too much. If you look at my class notes it’s a bunch of acronyms and symbols (@1st= at first, –> means next)

      It’s really quite sad

    • I agree it sounds weird but I kind of like it, reminds me of kiwi

      which happen to be one of my favorite fruits!!

      Best,
      Delphine

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