Jurlique is spearheading the effort to know more and use more in its’ natural and efficacious skincare. As the viper is studied by doctors to lower blood pressure, botanicals are studied for their effect on the skin. For over 20 years herbs and flowers have been tended to with an eye on keeping the earth nutrient rich to grow hardy, healthy plants.
I was invited to an exciting webinar last week to hear from the CEO of Jurlique,Eli Halliwell himself. Under his direction, Jurlique is the number-one selling skincare in Australia. Part of that success has been the beautiful Jurlique look, while at the Total Beauty Launch at the Space NK last year, few of us had any experience with the brand, but all the ladies commented on the lovely packaging. I know because I was camped out in front of the Jurlique shelf!
Packaging aside, the thing that sets Jurlique apart is the commitment to going beyond the buzz of organic. Keeping watch on the cycle of the farms from which the herbs and flowers come from and working with the earth cycles to create a balanced eco-system. Biodynamic farming also takes into account the companion plants as it is an unexplained phenomena why some plants do better when in the presence of others. In controlling the ingredient source, Jurlique can provide a product that is natural and effective.
More on the Biodynamic Beauty Company in Part Two…
Win a trip to see Biodynamic Farming First Hand
It’s all really quite fascinating, isn’t it? Jurlique is offering a chance to WIN a visit to one of their Biodynamic farms in South Australia. Tell them about the renewal efforts in your life and let me know if you’re a lucky winner! I love the Welcome message from Eli Halliwell.
Tags: Beauty, Biodynamic, Biodynamic Beauty, CEO, cosmetics, Eli Halliwell, farming, farms, Halliwell, Jurlique, moisturizers, organic, serums, skincare