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Lancôme Creates Brazilian Inspired Collection

June 10th, 2008 · No Comments

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Lancome Daria Werbowy France Brazil connection

International beauty is one of my many interests, especially the fusion of France and Brazil.  Being Frazilian myself I love seeing  Lancôme being inspired by the many colors of Brazil.  The connection came in when Daria Werbowy, supermmodel and Lancôme spokesperson, visited Rio and met up with Vic Muniz of Centro Espacial.  The Centro Espacial encourages art education.  Daria was impressed, and pitched a Brazilian inspired collection to Lancôme that would benefit the center.

I immediately ran out to the Lancôme counter to check it out but when they had no idea what I was talking about (don’t worry, I did pick up some other goodies!)  After looking over the email I realized my enthusiasm got me so dizzy I didn’t bother to read that the collection is only available @ sephora.com, Lancome Boutiques and Lancome USA. 

Kudos to Daria on the idea, I’m thrilled about the color palette being in earthy tones.  Very wearable, chic and elegant.  Check out the Video The Daria collection includes:

Color Fever Lipstick in Beige Caracaï, $26.00

Color Fever Gloss in Nude Prainha, $24.00

Color Design Eye Shadow Quad in Carnet de Velours, $45.00 

 I’m going to place my order tonight so I will keep you posted!


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What were you doing in 1991? Lancôme Définicils mascara

April 16th, 2008 · 1 Comment

Lancome Defincils Mascara

Lancôme introduced Définicils mascara in 1991, can you believe that?  Where does the time go?  At the time I was attending college in New York and didn’t have a dime to spare on fancy mascara.  My experience comes from a summer in Paris, I think everyone in my family fully expected me to make something fabulash out of myself, so I had to get the “right French” in my head and they sent me to what would be the absolute worst experience in my whole life - EVER - L’Alliance Francaise. Why was it terrible, I was in this fab city, first off I got lost c-o-n-s-a-n-t-l-y and was sitting with all these ”old” studious people who really wanted to be there (remember I was 19 at the time).  Looking back it was incredibly dumb, I was proabably sitting next to futures heads of state from every corner of the earth.  But it was so painful, learning obscure French from an ancient man with 0 personality lecture style.   His main point of contention with me seemed to be that I was 1/2 French and didn’t speak well enough for him, he was much more lenient on the pure “foreigner” or at least that’s how I saw it. 

Of course I ended up cutting a lot of class and hanging out with new found friends at the brasseries, this was super dangerous and I ended up getting “caught” a couple of times by my aunts.  There were some hard feelings all around but they still stuffed my suitcase with lots of goodies! 

Being incredibly chic Parisiennes they couldn’t resist shopping with me as their muse.  The most memorable things were several Cacharel bras and panties, Guerlain compact and lipsticks, Chanel polish, jade jewelry, outfits from Galleries la Fayette, NAF NAF T-shirts and backpack, Chipie and Kookai jeans and sweaters with a gorgeous Le Dropt Briefcase that I still sport, and of course a tube of  Lancôme mascara! 

To be totally honest I have no idea which kind of mascara it was but for this post we’ll assume it was Définicils.  Just hearing Définicils sparked all these memories so that should be good enough, besides it doesn’t matter if you speak French or not to wear it! More than 25 million units of Définicils have been sold, the choice of chic women and discerning make up artists everywhere. You may already know the formula but now there’s a new application tool, ”The High Precision™ brush, with its soft rubber bristles, deposits just the right amount of product for optimum separation and no clumps.” So what are you waiting for? don’t go through what I did to try it.

The Définicils Family
*Définicils: Straight brush coats lashes evenly, from base to tips, for a perfectly defined and separated look.
*Définicils Pro: Curved brush deposits more product at the root of the lash for a fuller look.
*High Définicils: Soft rubber brush offers effortless glide for individually separated and lengthened look.

Retails for $23.95 www.lancome-usa.com, specialty stores, the five Lancôme boutiques and counters nationwide.


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